2012 Specialized Product Videos

Project Snapshot

Specialized designs some of the most technologically advanced bikes in the world – and the 2012 lineup is no exception. While these improvements make their bikes more enjoyable, the sport of cycling is ultimately about the rider’s overall experience.

Our 2012 Specialized Product Videos go far beyond merely listing each technical feature. Through well-branded cinematography, pace, color, locations, riders, and audio – the customer can practically feel the bike under them as they enjoy each cycling film. Boasting some of the world’s top riders, this epic collection of short films give the term “product video” a new meaning.